023: Surviving Disruption, Thriving in Community

In this episode, Matt and Anne sit down with entrepreneur Sandra Graves, founder of Innova Industries and founder of Hub HTX. Sandra shares her journey from a initial role in the intermodal shipping world to running two different businesses—one in ISO tanks and another in community coworking.

We talk about navigating bespoke industries, the realities of starting a company during a recession, how coworking spaces survived COVID, and why resilience and intuition matter as much as strategy. Sandra’s perspective on growth, balance, and trusting your cycles is a refreshing reminder that entrepreneurship is as much about personal evolution as business tactics.

🚨 Stuff You’ll Want to Remember:

• “Starting a business during a recession makes you a leaner, more resilient founder.” — Sandra
• “At some point you have to trust the foundation you’ve built and lean into your expertise.” — Sandra
• “You can’t force creativity every day. Trust your cycles — the energy always comes back.” — Matt
• “Sometimes laying the groundwork feels like failure, but really it’s setting the stage for future growth.” — Anne

📡 Where to Find Us:

• Sandra → Instagram (HubHTX) - Innova Industries
• Anne → Fix & Form - LinkedIn
• Matt → ChipBot - LinkedIn